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World Cup match between US and Belgium was the most-watched soccer game in US history
By Associated Press at KOSA CBS7 / First Alert 7 (Permian Basin CBS)
· July 8, 2026
· 1 min read
(AP) - The U.S. game against Belgium in the round of 16 at the World Cup set another record as the most-watched soccer telecast in U.S. history, Fox said after preliminary ratings came out Tuesday.Fox said 30 million people watched the game, a 4-1 victory for Belgium on Monday in Seattle to move ...
Key takeaway game against Belgium in the round of 16 at the World Cup set another record as the most-watched soccer telecast in U.
Why this matters in The Midland
The record-breaking viewership of the US-Belgium World Cup match is likely to resonate with Midland 's own sports enthusiasts, who regularly gather to watch major events at local venues. Given the Permian Basin's strong following of American football, it will be interesting to see if this surge in soccer interest translates to increased participation in local soccer leagues or attendance at high school soccer matches. The fact that a significant portion of the US population is tuning in to watch soccer may also prompt local businesses to consider broadcasting future World Cup matches or other international soccer events, potentially drawing in new customers and fostering a sense of community among fans. As the World Cup continues, Midland residents may find themselves caught up in the excitement, exploring new ways to engage with the sport and connect with fellow enthusiasts.
About this story
Original reporting by KOSA CBS7 / First Alert 7 (Permian Basin CBS) . The Midland surfaces reporting from trusted publishers and adds local editorial context so readers can quickly understand what a story means for their community. We attribute every source, link to the original report, and follow a documented editorial standards policy. To understand how stories are selected and reviewed, read our about page .
For the complete original report, visit KOSA CBS7 / First Alert 7 (Permian Basin CBS) . Have a tip or correction? Contact our newsroom .
Category: local ·
Published: July 8, 2026 ·
Source: KOSA CBS7 / First Alert 7 (Permian Basin CBS) ·
Reading time: 1 min
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Frequently asked about this story
What is this story about? (AP) - The U.S. game against Belgium in the round of 16 at the World Cup set another record as the most-watched soccer telecast in U.S. history, Fox said after preliminary ratings came out Tuesday.Fox said 30 million people watched the game, a 4-1 victory for Belgium on Monday in Seattle to move ...
When was this published? This article was first published on July 8, 2026 by KOSA CBS7 / First Alert 7 (Permian Basin CBS) and curated for The Midland readers.
Who reported this story? This story was reported by Associated Press at KOSA CBS7 / First Alert 7 (Permian Basin CBS). To learn more about how The Midland selects and reviews stories, see our editorial standards .
Where can I find related coverage? See more local coverage from The Midland, or browse our daily briefing and topic hubs .
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